If you are a regular reader of my blog- You might have noticed that I really haven’t done many hair product reviews. I always stick to one particular brand when it comes to haircare.

I have been using Kerastase /Loreal Shampoo and Elixir since years and years. When  I finished the Kerastase, I decided to try some other brands other than Kerastase. There, started my search for a good organic hair care product with NO Sulfates, phthalates, parabens, silicone and I came across this wonderful brand called BRÖÖ.

I contacted the BRÖÖ team and told them I am interested to try some of their products. The wonderful people at BRÖÖ asked my hair concerns, hair type etc and they were so kind to sent me two full bottles of shampoo & conditioner for trail. Thanks Team BRÖÖ NZ for sending this. I have had about more than 15 washes using this shampoo & conditioner and I think its a good time for a review about this.


Beauty in a beer bottle? Yes! The vitamins, proteins, and minerals serve up strong, shiny, healthy hair, and now you can pour a round of BRÖÖ artisanal hair care to reap the benefits for your own hair with handcrafted beer in every bottle.

For ages, women have rinsed with this bubbly beauty remedy. In fact, the founders of BRÖÖ were so inspired by their mother’s love of rinsing their hair with beer in the 1960’s, that they took beer “from saloon to salon” and created this awesome line of hair care products.

NO Sulfates, phthalates, parabens, silicone (like dimethicone or cyclopentasiloxanes), quaterniums, dyes, sodium chloride, harsh preservatives (only food-grade), MEAs, DEAs, TEAs, PEGs, propylene glycol, phenoxyethanol, dioxanes, color-friendly, pH-balanced and 100% Cruelty free & Vegan.

Product Description



BENEFITS: Go from FRIZZY to SLEEK instantly!

SCENT: 100% Natural Fragrances. Exotic notes of cinnamon, ginger and cardamom, with a delicate, sweet, creamy finish.

-Pop the top on a microbrewed India Pale Ale, an intensely hopped beer, originally brewed to survive the long sailing voyage from England to India. British brewers added a huge amount of hops flowers as a natural preservative. The oils expressed from the flowers delivers the ultimate smoothing nourishment.
-Add an intense shot of BRÖÖLuxe, our revolutionary natural alternative tosilicone to leave hair SMOOTH and SLEEK
-BÖÖST with Sweet Almond Oil to TAME FRIZZ
-with our unique mix of 3 gentle, sulfate-free cleansers

Price : Shampoo & Conditioner priced at $NZD 45 together ; Individual Price:  $NZD 24.95 each


Shampoo Ingredients
Beer, Cocamidopropyl Betaine, Sodium Lauroyl Sarcosinate, Sodium Cocoyl Isethionate, Glycerin, Prunus Amygdalus Dulcis (Sweet Almond) Oil, Diheptyl Succinate, Caprylol Glycerin/Sebacic Acid Copolymer, Guar Hydroxypropyltrimonium Chloride, Fragrance (naturally extracted from plant sources), Sodium Benzoate, Potassium Sorbate, Citric Acid.

Conditioner  Ingredients
Beer, Cetyl Alcohol, Glycerin, Behentrimonium Chloride, Olea Europaea (Olive) Oil, Diheptyl Succinate, Caprylol Glycerin/Sebacic Acid Copolymer, Prunus Amygdalus Dulcis (Sweet Almond) Oil, Guar Hydroxypropyltrimonium Chloride, Fragrance (naturally extracted from plant sources), Sodium Benzoate, Potassium Sorbate, Citric Acid.

My experience using BRÖÖ SMOOTHING India Pale Ale Shampoo & Conditioner
This shampoo  & conditioner is sulfate-free, color-friendly, PH balanced, silicone-free, sodium chloride-free (gentle on chemically straightened hair) and 100 percent vegan. This really caught my attention. After all everyone knows how bad it is for your hair in a long run to use products that contain chemicals.

About my hair- I have long thick black hair. Never straightened or color treated. Most of the time I like to leave my hair open and frizz was always an issue for me. I got really very excited to try this Indian Pale Ale formula that claims to turn frizzy hair to sleek. I hate frizzy hair. IMG_4125


The consistency of the shampoo is  very smooth and silky. There is a faint smell of beer when opening the product. After mixing with little water and when applying on my hair- It has exotic notes of Cinnamon, Ginger & Cardamom. I absolutely love the smell of ginger and cinnamons. It’s labelled “silky spice scent” on the bottle – its so true!

Like other natural shampoo’s or hair cleansers- this one doesn’t leave the scalp dry. It really makes the hair bouncy, shiny and soft. I love how it lathers up. Hair doesn’t feel weighed down at all. it gives a good boost to the dull hair. i didn’t give any hair fall or any other hair issues. I have a oily scalp and this does a great job in balancing my hair. My hair never felt frizzy after using this.

I love the conditioner too. It really helps smoothen the ends of my hair.  I definitely recommend this shampoo & conditioner to you if you are looking for a good everyday shampoo & conditioner which is free from sulfate,silicone-free, sodium chloride etc. IMG_4146



Picture Credit : Nishu of Lips N Berries. makeup done by Nishu


I love how my hair looks without even combing. It really nicely enhances my natural hair curls. gives a nice moisture boost making my hair silky smooth and shiny


If you have to deal with frizzy, unmanageable hair, the Smoothing IPA is for you! These products have exotic notes of cinnamon, ginger and cardamom with a delicate, sweet, creamy finish. BRÖÖ is one of the few natural brands sold in salons, the beauty sprouts from barley and hops, the key ingredients in fresh beer.  B vitamins and proteins from the malted barley grain nourish and condition hair, forming a protective layer to repair damage.  Essential oils from hops flowers are antioxidant rich to fight free radical damage to your hair. BRÖÖ products contain no sulfates, phthalates, parabens, silicones, dyes, PEGs, or other unwanted chemicals, and are made with 100% natural vegan fragrances. Both the shampoo and conditioner (sold separately) are 8 fl. oz. (236mL). Smoothing IPA Shampoos and Conditioners are $NZD 45 together ; Individual Price:  $NZD 24.95 each – Buy here


** PR sample


Entrepreneur, Makeup geek, Shopaholic, Dreamer, Love product photography. Passionate about makeup and living naturally. Welcome to my little world of secrets!


Meagan Kerr · September 9, 2015 at 9:14 pm

Your hair looks lovely!

renjianooj · September 9, 2015 at 9:15 pm

Thanks a lot Meagan 🙂

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